Parkar Digital

Simplifying hobby exploration with the hobby club platform.

Challenge

Client Overview: Parkar Digital, aUS-based company, sought to create a solution that would simplify how hobbyists find and follow their interests. They approached EONE Technologies with a broad concept focused on the word “HOBBY,” aiming to address the scattered nature of hobby-related information across various social media and websites.

Challenge: Consumers who wanted to pursue their hobbies often had to browse multiple social media platforms and websites to stay updated on gatherings, events, and news related to their interests. This fragmented approach made it difficult for hobbyists to find relevant information efficiently. Parkar Digital needed a solution that could centralize hobby-related content in a single, user-friendly platform.

Solution

EONE Technologies developed The Hobby Club, a platform that integrates multiple social media channels into one cohesive interface. This platform significantly reduces the time hobbyists spend searching for information across different websites and apps.

To transform the one-word requirement, "HOBBY," into a comprehensive platform, EONE conducted several workshops for research and development, exploring the client's needs in detail. The team then designed user interface wireframes and user experience layouts that would deliver a seamless experience for users.

Key features of The Hobby Club platform include:

Aggregated Content: Displaying content from hobbies, latest news, and events happening in the selected location.
Social Media Integration: Showcasing top trending videos from YouTube and images from Pinterest boards, tailored to the user's hobby and region.
User-Centric Design: Developed intuitive UI/UX designs to ensure a smooth and engaging user experience.

Key achievements:

Time Efficiency: Reduced the time hobbyists need to gather information by integrating various social media and content sources into a single platform.
Enhanced User Experience: Provided a unified view of hobby-related updates, making it easier for users to stay informed.
Versatile Content Access: Enabled users to see hobby-related information from multiple sources with just one subscription to The Hobby Club app.

Result

The Hobby Club app has successfully streamlined the process of exploring and following hobbies,offering users a one-stop platform to access diverse hobby-related content and updates. With a single subscription, users can now see a consolidated view of their favorite hobbies, saving time and enhancing their overall experience.

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